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Stephen Dupont

Hi, I'm Stephen Dupont, Vice President of Public Relations at Pocket Hercules, a Minneapolis-based advertising, PR, branded content, and digital marketing firm. I have more than 25 years experience in helping large corporations, government agencies, non-profits, and start-up companies generate more awareness for their brands, position their brands and their people as experts in their field, and create more engaging dialogues with their fanbases. Please consider me, Stephen Dupont, for your next marketing communications or corporate communications project. Contact me at [email protected] or call me at 612-435-8315.


ABOUT STEPHEN DUPONT: Stephen Dupont has more than 25 years experience in driving awareness and generating buzz for his clients, from pre-IPO start-ups, leading non-profits, and state government agencies, to well-known brands such as FindLaw, Thomson Reuters, FLW, GMAC, Ditech, Amana, American Standard, Volvo Trucks, Mack Trucks, Rapala and Rosemount. Stephen's work has been honored with 50+ awards recognizing the quality of his communications strategies and his creativity, including four Silver Anvils. He is adept in planning for, and in dealing with crisis and change management situations, such as major downsizing, business disruptions, and data security breaches. STEPHEN CAN HELP YOUR ORGANIZATION: o Generate more awareness and buzz for your company, its products/services, and its brands o Drive more web traffic through branded content, media relations and social media o Build a more loyal customer base while attracting new customers o Become a thought leader and expert in your industry o Develop marketing, corporate communications, and marketing communications strategy o Be perceived of as a great place to work to attract the best and brightest o Develop a crisis communications plan and communicate effectively during a crisis situation STEPHEN'S EXPERTISE INCLUDES: o Public Relations o Branded Content Development o Marketing and Communications Strategy Development o Corporate and Crisis Communications (Internal and External) o Media Relations/Publicity o Content Marketing o Paid Media Strategy o Market Research STEPHEN'S INDUSTRY EXPERIENCE INCLUDES:? o Financial Services? o Legal Services? o Technology? o Manufacturing? o Professional Services (Law, Financial Services)? o Outdoors (Fishing, Biking, Apparel)? o Healthcare? o Home Improvement? o Non-profits Note: Stephen is a Linkedin Open Networker (LION). He accepts most invitations and encourages you to contact him directly at [email protected].

Stephen Dupont's Background

Stephen Dupont's Experience

Director, Marketing and Public Relations at GMAC ResCap

2004 - 2008

Served as head of communications for GMAC ResCap, the 10,000-employee mortgage division of GMAC Financial Services (now Ally Bank), overseeing external and internal communications for the company and business units such as GMAC Mortgage, Ditech, GMAC Bank and GMAC Real Estate. Also led the marketing and PR campaign to launch the Homeownership Preservation Foundation, the nation's leading resource for homeowners to receive free counseling to maintain their home ownership.

Director, Marketing and Public Relations at Oppenheimer Wolff & Donnelly

2002 - 2004

Served as director of marketing and public relations, overseeing business development, advertising, public relations, and community relations for this 120-attorney law firm based in Minneapolis.

Director of Media Relations at Carmichael Lynch

1997 - 2001

Led Carmichael Lynch Spong Public Relations' media relations practice, providing media relations counsel, media relations campaign strategy and implementation, media coaching, and branded content development for the firm's clients.

Account Supervisor, Public Relations at Carmichael Lynch

1991 - 1997

Joined Carmichael Lynch Spong Public Relations as its fifth employee and helped build it into one of the nation's most respected PR firms. Developed and executed Silver Anvil-award winning campaigns for Mack Trucks, Volvo Trucks (Super Bowl campaign), and IHateFinancialPlanning.com, a new financial services business unit of Reliastar. Developed integrated marketing communications campaigns, provided media relations counsel, and developed branded content.

Senior Account Executive, Public Relations at Colle+McVoy

January 1988 - December 1990

Managed national B2B and B2C marketing communications, including branded content development and media relations, for Rosement (Emerson Processing Management), Honeywell, Applications + gaming software, and NordicTrack fitness equipment.

Account Executive, Public Relations at Wells & Company

September 1985 - December 1987

Joined this start-up public relations firm as its third employee. Conducted national marketing communications and media relations campaigns for Springboard Software, Federal Express, Alberto-Culver VO5, the University of Minnesota Women's Athletic Program (introduced Ms. brand), among other clients.

Vice President, Public Relations at Pocket Hercules

2008

Develop and implement media, public relations and branded content marketing strategies, including corporate communications, crisis communications and marketing communications to generate awareness for our clients' brands, drive website traffic, and generate more leads and sales.

Stephen Dupont's Education

University of Saint Thomas

1981 – 1985

B.A.


Prior Lake Senior High School

1978 – 1981

High school diploma


Stephen Dupont's Interests & Activities

Stephen Dupont's professional interests: The use of social media to build fanbases, branded content, trends in traditional and digital media, content marketing, measurement of content marketing programs, creativity in marketing, demographic and economic trends, pop culture, quality, public relations trends, marketing trends. Stephen Dupont's personal interests: Fishing (musky fishing!), downhill skiing (Alta!), road biking, cross-country skiing, golfing, art, writing.

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